This guide will show you how to effectively launch short-form or long-form ads so you can start generating leads ASAP.

Please watch and read the entire guide so you don't miss a step.

TABLE OF CONTENTS

• STEP 1: Watch Overview
• STEP 2: Setup your default website and privacy policy
• STEP 3: Launch Ads
  • OPTION 1: Launch a Short Form ad (Goal: Volume. Cheap leads: $15-35/lead avg.)
    • STEP 1: Launch Your Lead Form Ad
    • STEP 2: Map Your Fields
  • OPTION 2: Launch a Long Form ad (Goal: Quality. Expensive leads: $60+/lead avg.)

STEP 1: Watch Overview

STEP 2: Setup your default website and privacy policy

NOTE: This only needs to be done the first time you launch ads.

STEP 3: Launch Ads

OPTION 1: Launch a Short Form ad (Goal: Volume. Cheap leads: $15-35/lead avg.)

Also known as a Facebook Lead Form ad. This has two parts: launching the ad, and mapping the form fields to the Lead Hacker's CRM. Both steps are simple.

STEP 1: Launch Your Lead Form Ad

STEP 2: Map Your Fields

OPTION 2: Launch a Long Form ad (Goal: Quality. Expensive leads: $60+/lead avg.)

ADD PIXEL TO FUNNEL
Don't forget to add your pixel code to the funnel you used in the ad. This ensures proper tracking. 

You can learn how to do that here:

• Setup your Facebook Dataset (Pixel)
• Add pixel event code to funnel pages